The Art Of The Follow Up After The Trade Show
When you head to the trade show, it can be one of the best opportunities out there for you and your business to forge connections, generate leads, and more. But what you’ll have to keep in mind is that you may end up needing to go beyond just what you do before and after the show. Yes, the right trade show exhibit will have a tremendous impact on your time at the show – but it’s the process of turning those leads into actual conversions that is the most important part of the